Client News & Noteworthy Nuggets
Proto Labs initial public offering a huge success
Mattel launches new global employee incentives program featuring 6 different languages in 38 countries
Jobs2Web acquired by Success Factors
Last year, the buzz was about deal and discount sites. This year, it’s all about social gifting
http://reut.rs/Ifz0B2
Augeo and IMG launching college fan engagement platform this fall
Fan-i-Am
Connecting the team to the fans, and fans to sponsors.
About the Program
Fan I Am is a new fan engagement program from Augeo. While initially conceived for a collegiate market, the platform is finding traction in a wide variety of consumer programs. The program engages team enthusiasts and provides membership benefits as well as opportunities for social, mobile and internet based interaction. Fun and games are built into the platform.
Fan I Am offers a new way of looking at loyalty programs. Clients and sponsors benefit from tapping into the larger base of social fans and monetizing the opportunities (sponsorship and others) presented by this new form of aggregation. Fans benefit from fun new interactions and a wide variety of sponsor based rewards/discounts.