Augeo CMO delivers
keynote at PIMA

Ken Greer, Chief Marketing Officer of Augeo presented the closing Keynote for the summer conference of the Professional Insurance Marketing Association. He spoke about fostering brand loyalty, how to cope with disruptive influences and building a successful consumer engagement strategy.

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LOYALTY & ENGAGEMENT PROGRAMS FOR ALL INDUSTRIES – EMPLOYEES, CUSTOMERS & MEMBERS

Program examples in some of the industries we support

CUSTOMER LOYALTY AND SALES FORCE INCENTIVES

One of the nation’s largest distributors in a highly commoditized space sought to create differentiation through a tiered loyalty points program and value added services to attract, retain and grow business customers. Augeo created one of the most compelling and valuable SMB service networks combined with a with a robust management tool offering. On average, participating SMB customer orders increased over 25% and customers accessed at least 20 online tools on a regular basis. Program aligns salesforce incentives with customer incentives to provide an integrated experience in which corporate goals are reinforced through salesforce and customer rewards.

EMPLOYEE RECOGNITION AND SALES FORCE INCENTIVES

For over 15 years, we have managed the loyalty platform for the industry leader in flooring sales. Our robust platform provides this client with tools for customizable promotions, learn/earn modules, gamification for threshold performance and a host of other engaging reward opportunities. All national promotions are supported by our analytics and ROI reporting suite and the platform has delivered participation increases and sales growth year after year.