Case study

Sustainability activations fuel brand devotion

min read
Download a PDF
Download a PDF
Download a PDF
Download a PDF
Download a PDF


Augeo created an immersive experiential marketing solution to inspire college students to embrace alternate-fuel transportation for positive change. Through simultaneous live activations at three campuses, participants enjoyed ride-and-drives, sustainable tailgates and a sustainability challenge awarding a $100,000 grant.

Our experiential strategy effectively engaged students and prepared them to become action-oriented brand ambassadors in the realm of sustainable energy.


  • 634K+ total people engaged
  • $100K sustainability grant awarded
  • 60K pounds of emissions saved
  • 2.6K alt-fuel vehicle test drives
Meetings & Events
Product Launch
Social Impact
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