Augeo created an immersive experiential marketing solution to inspire college students to embrace alternate-fuel transportation for positive change. Through simultaneous live activations at three campuses, participants enjoyed ride-and-drives, sustainable tailgates and a sustainability challenge awarding a $100,000 grant.
Our experiential strategy effectively engaged students and prepared them to become action-oriented brand ambassadors in the realm of sustainable energy.
Augeo reimagines Employee Appreciation Week celebrations and inspires companywide engagement through collective social impact.
Automotive giant sought to drive alt-fuel transportation awareness, inspire consumers to embrace sustainability and develop the next generation of brand ambassadors.