Excerpt from the Augeo Luminaries Speaker Series with Craig Kielburger, Co-founder, WE.org
As the holiday season enters full swing, thoughts of appreciation fill our minds and warm our hearts. We review and recount the deeds of the past year. Some tally the score of who was naughty and who was nice. At Augeo, we deploy platforms that connect people, motivate engagement, and facilitate meaningful interactions. These important moments, ones that strengthen relationships, lie at the foundation of our business. Whether it's a brand trying to increase customer loyalty, a company trying to engage their workforce, or an organization trying to encourage greater membership participation, we are dedicated to finding ways to deliver real value and make an impact.
A few years ago, in conjunction with the Carlson School of Management at the University of Minnesota, Augeo created the Luminary Speakers Series. Each Fall we highlight the value of disruptive thinking and offer new ideas to the social discourse.
This year we were privileged to feature Craig Kielburger, co-founder of WE.org. WE is a movement that believes when people come together, we can create an even better world. The WE Movement connects people to causes and gives them the tools to change the world. Today, WE involves millions of passionate youth, women and men working together to shift the world from "me" to "we."
While Craig's uplifting talk covered a wide range of topics, there was one, short, highly inspiring section that struck a chord with me. It had to do with making a significant impact and a concept where people gather for the common good called "Minga". Learn about Minga in this short video clip.
Additional segments of the Augeo Luminaries Speaker Series recent talk by Craig Kielburger can be found here.
How can organizations amplify their influence through authentic brand experiences at scale? The Augeo team was thrilled to bring this powerful topic to a global audience of HR leaders and dynamic change agents at CultureCon, where the future of workplace engagement is revolutionized.
By offering tailored experiences, embracing blockchain-backed digital assets and supporting social causes, businesses are equipped to meet the evolving needs and expectations of their audience—cultivating lasting relationships built on trust and shared values.