Incentives
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Star-studded incentive celebration rolls out virtual red carpet

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A top health insurance provider sought to celebrate and reward top performers with an unforgettable virtual alternative to their traditionally in-person incentive event.

Challenge

The event required meticulous execution to create a high-end, seamless experience for over 140 winners. From theming and gifting to production value and communications, every element needed to exude a sense of prestige.

A famous host, celebrity guests and a virtual red carpet elevated the experience's prestige factor.

Solution

Augeo orchestrated a spectacular, star-studded virtual experience around the theme of Celebrate with the Stars—complete with curated gift boxes, a virtual red carpet, celebrity guests and cutting-edge production for more than 200 virtual attendees:

Star power

The inclusion of celebrities was key to elevating the entire experience. We secured Giuliana Rancic of E! News fame to host, and featured celebrity guests included Brian Baumgartner from The Office, Fran Drescher and Billy Dee Williams.

Curated gift boxes

Drawing on our strategic gifting expertise, we curated kitted gift mailers for the winners. Each of the custom-designed boxes contained an assortment of curated gifts—even an exclusive item from the latest Oscars® swag bags.

Seamless virtual production

Our team utilized the Pheedloop platform to execute a seamless, customized experience for over 200 virtual attendees—including engaging production elements, a virtual red carpet and guest spotlights.

We engaged attendees through a fully customized virtual experience platform.

Results

In a post-event survey, our virtual Celebrate with the Stars incentive experience scored a 92% satisfaction rate. We also received a bevy of glowing feedback from attendees.

  • 200+ total virtual platform users
  • 92% satisfaction score from post-event survey

"Every step of the way, I was made to feel special and appreciated. It makes me want to work even harder to meet the goals and go on the trip next year!" —Attendee
"Your team did an amazing job with an impossibly hard situation. I can't say enough good things. Thank you!" —Attendee

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