Partnership brings everyday savings directly into the apps and programs people already use
Cartera, a Rakuten company and a leading source of Shop & Earn programs, and Kigo, an Augeo company that delivers a modern loyalty and rewards platform for the agentic era, today announced a new partnership to power more intelligent, personalized retail rewards for Kigo’s growing roster of Fortune 500 clients and their program members.
The strategic collaboration integrates Cartera's extensive network of retail offers into Kigo's loyalty platform, further expanding a rewards ecosystem that already includes more than three million offers and rewards across hyper-local merchants, national brands, CPG, gift cards, merchandise, travel, live events, and experiences. The partnership will launch across Kigo-powered rewards programs, bringing additional savings opportunities to more than 100 million loyalty program members across leading telecommunications, healthcare, financial services, membership, and consumer engagement organizations.
Together, the companies are pairing breadth of content with the intelligence to make it relevant to each individual. With Kigo's advanced personalization capabilities applied to Cartera's extensive offer inventory, brands can now connect members with rewards that truly resonate, ultimately driving bottom-line growth by increasing conversion rates, average order values, and customer lifetime value.
“Our goal is to make every interaction more valuable for the individual. Integrating our retail offer engine into Kigo’s platforms makes it easier for members to discover exclusive discounts from the brands they shop frequently. By leveraging Cartera’s proven infrastructure, Kigo significantly broadens member value, ensuring its programs offer the most relevant and actionable rewards possible.”
-Marc Mazzone, General Manager of Cartera
"By increasing consumer choice through our expanding catalog of offers and rewards, we’re moving beyond simple access to true relevance. By combining Cartera's content with Kigo's personalization capabilities, we’re able to connect consumers with the savings, rewards, and experiences that are most relevant to them, creating a more valuable experience for both members and brands."
-Ben Straley, President and Chief Product Officer of Kigo
About Cartera
Cartera, a Rakuten company, is a premier source of world-class Shop & Earn programs. By combining loyalty expertise with leading-edge technology and marketing solutions, Cartera strategizes ways for top airlines and financial institutions to connect to a massive network of retailers. The customized loyalty programs it builds, powers, and grows generate increased sales and member engagement for its clients.
About Kigo, an Augeo company
Kigo is a modern loyalty and rewards platform designed for the agentic era, helping brands build deeper, more meaningful relationships with their customers. Built for today’s digital-native consumer, Kigo leverages AI-driven insights, automation, and personalization to deliver relevant offers and experiences across the full loyalty lifecycle, from earn to redemption. With access to one of the industry’s largest and most flexible reward marketplaces, the platform enables brands to drive customer acquisition, incremental sales, and long-term advocacy. Kigo is a subsidiary of Augeo, a global leader in data-driven loyalty programs with four decades of experience in the industry, and is headquartered in Saint Paul, Minn. For more information, visit www.kigo.io.
Media Contact
Adrienne Pooley
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